Brand & Creative Strategist

Responsibilities Develop and execute brand strategies and marketing campaigns that strengthen brand identity and drive growth Lead the planning and execution of product launches, seasonal campaigns, and brand activations

Translate brand positioning into creative concepts, messaging, and storytelling Work closely with social media, marketing team, and sales teams to ensure campaigns run smoothly Monitor market trends, competitor movements, and consumer behavior to keep the brand relevant and ahead of the curve

Collaborate with KOLs, creators, and partners to build impactful brand moments Analyze campaign performance and generate insights to optimize future strategies Ensure all campaigns stay consistent with the brand voice, values, and visual identity

Continuously explore new marketing ideas, formats, and digital trends Requirements Experience in beauty, skincare, lifestyle, or FMCG industry is a big